In December of 2018, Threshold 360 partnered with Visit Lake Charles to capture eateries, casinos, outdoor attractions, and places to stay for their destination marketing organization’s web page. Visit Lake Charles serves as a prime example of a destination that seamlessly implemented 360° content to grow maximum search results.
By prominently displaying the Threshold viewer within each directory listing on their website, visitors are able to easily visualize themselves within each specific location they search. This gives site visitors the opportunity to find the perfect lodging property to match their interests. Since partnering with Threshold 360, Visit Lake Charles has seen over 1.9 million views of their content and over 108 hours of view time.